Digital Sales Transformation for Automotive Retailer
The client had been operating with traditional sales methods for years. This resulted in a fragmented customer journey across physical and digital touchpoints, a lack of data-driven insights into customer behavior and cumbersome sales processing, e.g., delays in processing orders and invoices.
The client sought anΒ experienced consultantΒ to implement a digital sales management tool that would provide real-time insights and optimize sales processing.
ConsultportΒ proposed 3 strong consultants within 72 hours. The client interviewed 2 candidates and selected a former senior consultant at BCG with rich experience in digital transformation topics. The consultant started working with the client team 1 week after the initial request.
Working closely with management, key stakeholders and subject-matter experts, the consultant assessed objectives and expectations for sales digitalization.
The consultant thenΒ conducted a comprehensive assessmentΒ of the existing sales processes and customer touchpoints to identify pain points and opportunities.
The digital sales strategy and new tracking tool enabled greater efficiency, data accuracy, and customer responsiveness, positioning the client for sustained growth in a competitive market.
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