Improving Customer Experience in Private Banking

CLIENT
Multinational Financial Services Provider
INDUSTRY
Private Banking
CONSULTANT ROLE
Customer Experience Consultant
LOCATION
MENA
The Challenge: Poor Customer Experience

The client, a multinational financial service provider, sought to upgrade its private banking experience for its high net-worth customers in the Middle East.

The existing services were not meeting customer expectations, mainly due toΒ internal inefficiencies.Β The redundant paperwork and slow response times were leading to customer frustration and increase in operational costs.

The client sought aΒ customer experience consultantΒ with deep understanding of the private banking sector, the region’s financial and cultural dynamics, and a track record of delivering innovative solutions.

Role of Consultport

ConsultportΒ proposed 4 strong consultant profiles within 72 hours. The client interviewed 3 candidates and selected an ex-Accenture senior consultant with private banking background and prior engagements in customer experience projects. The consultant started working with the client team 7 days after the initial request.

The Approach

The consultantΒ conducted extensive market researchΒ to gain deep insights into the unique needs and preferences of high net-worth customers in the Middle East.

Consultport proposed 4 strong consultant profiles within 72 hours. The client interviewed 3 candidates and selected an ex-Accenture senior consultant with private banking background and prior engagements in customer experience projects. The consultant started working with the client team 7 days after the initial request.

The Results

The revamped private banking initiatives enhanced customer experiences, streamlined operations, and drove measurable gains in both satisfaction and acquisition.

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Improved Operational Efficiency
Optimized workflows reduced processing times and operational costs, freeing up financial advisors to dedicate more attention to client interactions and value-added services.
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Enhanced Customer Satisfaction
The combination of personalized onboarding, user-friendly tools, and diversified wealth management products led to a significant improvement in customer satisfaction scores, strengthening long-term loyalty.
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Increased Customer Acquisition
Positive client experiences generated strong word-of-mouth referrals, fueling a double-digit increase in new customer acquisition and expanding the bank’s client base.
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Stronger Competitive Position
By blending high-touch personalization with cutting-edge digital solutions, the client differentiated its private banking offering in a competitive market, positioning itself as an innovator in customer-centric financial services.
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The impact of the customer experience consultant far exceeded our expectations. The streamlined service process allowed us to better serve our customers.
- VP of the Multinational Financial Services Provider
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