Interim Marketing Manager for Global Fashion Brand
The client, a renowned global fashion brand, sought anΒ interim marketing managerΒ to ensure consistent brand image across all customer touchpoints.
ConsultportΒ proposed 3 consultant profiles within 48 hours. The client interviewed 2 candidates and selected a former Senior Marketing Manager at H&M with hands-on expertise in developing omnichannel communication strategies. The interim marketing manager started working with the client 5 days after the initial request.
The interim marketing managerΒ conducted a comprehensive auditΒ of the brandβs current communication channels, content, and customer touchpoints.
She collaborated closely with cross-functional teams to uncover the brandβs core values and unique selling points.
The implementation of the robust marketing plan elevated the brandβs positioning, improved cross-channel coordination, and delivered measurable gains in marketing ROI.
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